The Book on Marketing: Teleseminars.

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I wrote yet another book! This one is pretty big, actually, with over 90 chapters, all of which are rather meaty. The book, The Book on Marketing: No More Excuses for Marketing Inaction, can be pre ordered or, depending on when you see this, purchased by clicking the link HERE. A new chapter will post daily for close to 100 days and then the book will be available for immediate purchase instead of just preorders.

I also released the rough drafts of the book chapter by chapter on my website and you can read what I wrote and get the gist of the chapters. Honestly, you don’t even need to read the book. There is enough information between the blog postings and the resources pages found HERE that the rest of the book might just be fluff.

With that said, the blog is a very first draft, mostly notes, of the final book. It’s out of order and a tad messy. This gives you a peek inside my writing process where I do the technical, eclectic part first and the voice tends to change depending on the topic I am discussing and the research I did for the chapter. Paraphrasing from common knowledge sources in the first draft gives it that eclectic look and feel. So please, enjoy my scattered brain and typos in this draft of The Book on Marketing: No More Excuses for Marketing Inaction.

The book itself its a much easier format to read plus adds a lot more of me into it as it goes on with real world, easy to grasp examples where I could put them and honestly, I would truly appreciate your purchase.

Teleseminars.

We’ve all undoubtedly participated in teleseminars, which are essentially conference calls. Some have spoken at them and arranged them. They can be pure content (i.e., no overt sales pitches) to increase social proof and heighten interest in a forthcoming new product. They might combine content and pitch. Even better, you can set up a series of them as a high-priced online course (Marc Goldman and Jay Abraham did this with a six-month long series, one per month, on joint ventures and deal making).

One activity that many experts engage in is teaching. One of the finest methods to show off your knowledge to potential customers and advertise your business at the same time is to teach a teleseminar on a subject you are knowledgeable about. Becoming a teleseminar presenter is a terrific way to market your skills because it is so simple to do.

You can instruct in a wide range of teleseminar varieties. For instance, it is possible to educate using a single teleseminar, a series of classes, or a very extensive teleseminar series. To upsell your other products and services at the end of the teleseminar, you can either charge for each teleseminar or offer them for free. Your teleseminars can be used in a variety of ways to advertise your skills.

Make a decision regarding the setup. You must decide if you want to conduct teleseminars or teach a class in your neighborhood first. Since you can advertise your teleseminar to a much bigger audience when you teach over the phone and so attract a lot more participants, I advise beginning by teaching teleseminars.

Also, anyone in the world can attend your teleseminar lectures. Every time I do a teleseminar, participants from the US and other nations join me on the calls. 

Will you charge for the teleseminar or provide it without charge? You might want to make your first teleseminar free if you are just starting out teaching teleseminars. If you accomplish that, you will have a large number of attendees, making this an excellent training session for you to learn how to organize and conduct teleseminars.

Even if you give this teleseminar away for free, you will still gain a lot from it. For those who sign up for your newsletter, you might offer them a complimentary ticket to the teleseminar. Also, you ought to upsell throughout your free teleseminar by extending a special offer to participants on a good or service.

Make materials for your teleseminar, conduct research, and choose a topic that will be beneficial. Finding the ideal subject for your teleseminar is crucial. A compelling subject will draw in dozens or even hundreds of listeners to your call. But, if your topic is not interesting to them, you will not be able to convince anyone to register for your teleseminar.

Create the resources for your teleseminar once you have selected a topic that interests you. Once you have your teleseminar's theme and materials, choose a time and date for the event and begin marketing it to attract attendees.

Organizing teleseminars is a highly effective way to show off your knowledge and establish more of a presence in your target market. You may quickly increase the number of newsletter subscribers and clients you have by starting to teach teleseminars.

Thank you for reading this little piece of The Book on Marketing: No More Excuses for Marketing Inaction. If you received any value from what you read, I ask you to please consider purchasing this book by clicking HERE. Thank you for everything!